Museum logo
Museum logo

Object Record

  • Email This Page
  • Send Feedback
Catalog Number 10645-1174
Title Proof, Printing; John Falter; Offset Lithograph; Why be Irritated? Light an Old Gold
Object Name Proof, Printing
Description Offset lithograph on groundwood pulp paper. Black and white ad for Old Gold cigarettes. Ad features an illustration on the top half of the ad and ad copy and an Old Gold carton on the bottom half. The illustration is of a man in military uniform escorting a woman in a black dress and hat away from a depressed man in military uniform, resting his head on his hand. The man with the woman is offering the depressed soldier an Old Gold cigarette. Across the top of the ad is the text: "Why be Irritated?" and below the illustration: "Light an Old Gold!" The bottom half of the ad has text on "Apple Honey" and how it keeps Old Gold dry on the left and a carton of Old Gold on the right. On the bottom of the page is the manufacturer's name, address, and description of the ad.
Date 11/21/1944
Material Groundwood Pulp Paper, Ink
Medium Offset Lithograph
Artist Falter, John P.
Height (in) 19
Width (in) 13.875
People Falter, John Philip, 1910-1982
Other Name Proof, Printing
Credit line John P. Falter, Lafayette Hill, Pennsylvania
Collection Falter, John P. Collection