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Catalog Number 10645-4044
Title Proof, Printing; John Falter; Offset Lithograph; Old Gold
Object Name Proof, Printing
Description Color offset lithograph on white paper. Printing proof of an advertisement for Old Gold cigarettes featuring an illustration by John Falter. The illustration features seven rows of spectators at a football game. The spectators are yelling, cheering, grumbling, and watching the game wearing warm Fall/Winter clothing. Printed over the illustration is the copy text: "No grandstand plays...no offside claims // -just a TREAT instead of a TREATMENT // ...that's OLD GOLD!". On the lower left is the image of a carton of Old Gold cigarettes.
Year Range from 1945
Year Range to 1955
Material Paper, Ink
Medium Offset Lithograph
Artist Falter, John P.
Made Falter, John P.
Place of Origin USA
Height (in) 15.125
Width (in) 11.938
People Falter, John Philip, 1910-1982
Other Name Proof, Printing
Credit line John P. Falter, Lafayette Hill, Pennsylvania
Collection Falter, John P. Collection
Relation Show Related Records...